On retention. Storytelling. Selling without neediness

For the next few weeks, I’m taking on a challenge.

To test every potential storytelling technique… from different formats and platforms… optimize it for email storyselling… and demonstrate to you how you can use this to turn customers into repeat customers into lifetime fans.

Why?

Because storyselling is the answer to:

~ If you’re struggling with getting customers to return after their first purchase

~ If you feel overwhelmed by the complicated marketing tools, platforms, and strategies

~ If you are afraid that no one wants to read your email…

~ …or that your emails feel robotic, invasive, and straight out needy

~ … or sending too many emails

~ If you lack the time to brainstorm email content/creative

~ If you’re pulling your hair out over the sub 20% open rate and the embarrassment that comes with this frustration

~ If you are confused from overcomplicated… and often contradicting marketing advice on FB, LinkedIn, Twitter, and blogs

~ If you are tired of customers buying… loving your products… and forgetting your name 10 days after the purchase

~ If you’re tired of wasting money on ads

~ If you feel powerless keeping up with all the new technology and marketing trends (feeling like chasing the newest diet fads)

Sounds too good to be true?

Don’t worry. I’ll prove each and every one of these claims to you one by one in the coming days.

Stay tuned.
– WYH