Netflix is one of the fastest-growing entertainment businesses in the world.
They grew 15.9% in 2024, reaching 301.6M subscribers.
Now…
I’ll admit.
There is a little bait & switch in their growth strategy.
BUT
What separates Netflix from all the other streaming platforms?
Disney+
HBO Max
Prime Video+
The answer: Originality
If you’ve been a Netflix subscriber for a long time, you’ve probably noticed that Netflix stopped paying for old licensing.
When Disney+ is still recycling Lion King…
Netflix went into a fanatic process of launching new Netflix Originals every week. This is what kept my wife hooked…
…despite the annoying family plan update.
The reason I’m bringing this up is because –
In the age where trashy AI content floods the Internet, originality (aka humans using their brains) will be even more valuable.
Yes, it will be challenging.
Yes, it’s tempting to copy & paste GPT.
Yes, it will take more time.
But you will ONLY be able to stand out if you withhold the urge to “outsource” your brain to robots.
(no. this does not mean you can’t use effective tools. It just means you still want to keep your brain)
Talk soon,
– WYH