I’ve been teasing you for 2 emails already, risking you slamming your phone and hurting your finger hitting the unsubscribe link.
So…
Today…
I’m going to…
Tease you even more!
(because what’s the fun in getting the picture, not figuring out the puzzle)
Yesterday, I disclosed that the ultimate goal for your business is to “be more famous.”
Now, let me share with you the foundation of WHY someone “feels famous.”
1. You see them a lot
(on TV, news, articles, videos, etc)
2. You feel like you “know” them
(from all the propaganda)
3. hey have a unique… or at least ‘publically known’ personality
(when I say ‘Kim Kardashian,’ you immediately have an ‘image’ in your mind)
4. You don’t necessarily ‘like’ them…
(again, think ‘Kim Kardashian’)
5. But you ‘believe’ they are successful
(again, think ‘Kim Kardashian’)
These are the 5 core pillars of fame.
Frequency. Familiarity. Personality. Controversial. Authority.
Proof?
Kim Kardashian makes ~2.17M buckaroos per IG post.
ONE FXXKING POST.
So, the logical next question is…
How do YOU obtain these pillars for your personal brand… or e-commerce brand?
To be continued,
– WYH