~ Shohei Ohtani—one of the most legendary players in MLB right now—has a batting average of .286. This means he swings and misses 72% of the time
~ Roger Federer—a record 237 consecutive weeks of world rank No.1—won only 54% of the points
~ Lionel Messi—eighth Ballon d’Or winner—played five FIFA World Cups… winning only the last one
This leads to…
A reality check of what building a profitable email flow looks like.
(ft. Bar & Cocoa, WhatIF Foods)
RECAP OF THE CHALLENGE [100WSC]
Before we dive in, here’s a quick recap for newcomers:
A while ago, my mentor told me that if you want to become the best in the world, all you have to do is do the thing EVERY SINGLE DAY.
Fine.
Here’s my journey to becoming the World’s #1 Welcome Sequence Guy For Ecommerce with the 100 Welcome Sequences Challenge [100WSC]
(you can read more on my site)
Full disclaimer
These are welcome sequence samples I wrote for a particular brand without first talking with anyone on the team. I’ll be reaching out to the owners to encourage a real test, but I won’t have real data for every flow
With that being said…
➡️ If you enjoyed this content… or you’ve read more than two of my content… you’ll want to subscribe to my newsletter, where I share how to build an eCommerce Profit Engine without spending more on ads:
👉 Click Here to get notified of future issues➡️ If you want to work with me, go here
How to Build an FLow (the real version)
– Research
– Write
– Edit
– Review
– Upload
…
*BOOM*
35% open rate. 3.5% click rate. 0.9% place order rate.
0.45 Earning Per Subscriber
Not the best result.
So, you start optimizing…
…and optimizing
…and optimizing
(and you never stop optimizing)
This is the reality of building a flow… or any promotional campaign. No one can guarantee an overnight success. Most of the time…
It’s about how you take the data and optimize it.
Take away?
Marketing is a game of trial & error. Stop treating it like a one-off project where you can hire, build, and forget. That’s not how it works.
Welcome Sequence SampleS
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Next Step
What to level up your email marketing strategy to turn customers into repeat customers every month using simple story emails… without writing a single word yourself?